Graybeard CopyEmail Copy · Vermont

Email copy that sounds like a human wrote it — because a human did.

Semi-retired copywriter. Marine Corps veteran. 40 years of business behind me. I write emails for small business owners who want conversion without the AI-generated slop. Async only. Never a Zoom call.

Start here See pricing
Brian Orr — Graybeard Copy
About

Why I do this, and who I do it for.

I spent forty years running businesses. Before that, the Marine Corps. Now I write emails for other small business owners — because after all that, writing is the one thing I can still do async from Vermont in my pajamas, and do better than most.

I'm not going to promise you a 3x conversion lift or some other made-up metric. I'll write emails that sound like you (not like ChatGPT), get read, and move product. If you've been burned by an AI email service that produced flavorless copy your list ignored — that's the exact problem I solve.

Every email I ship gets run through AI-detection tools before delivery. Target score: under 5% AI-detected. If it scores over 10%, I rewrite. Your audience will never wonder if a robot wrote it, because a robot didn't.

40+ Years in business
USMC Marine Corps veteran
<5% AI detection target on every email
Services

Choose the pace that fits your business.

Monthly retainers for consistent output. À la carte for specific sequences. All work is async — no calls, no meetings, no calendar coordination.

Launch Offer · First 3 Clients Only
Founding Client Rate — 40% Off for the First 3 Months
In exchange for an honest testimonial after 60 days. All prices below reflect the founding discount.
● 3 of 3 spots remaining
Starter

Steady Voice

$497 $297/month · first 3 months Save $200/mo
  • Up to 4 emails per month
  • Subject line + preview text
  • Full body copy
  • 1 revision round per email
  • Monthly performance report
Get started
Pro

Everything

$1,997 $1,197/month · first 3 months Save $800/mo
  • Up to 16 emails per month
  • Full email strategy planning
  • Segmentation recommendations
  • A/B testing copy variants
  • Unlimited revisions
  • Detailed monthly reporting
Get started

À la carte — founding rates shown

Welcome sequence (5 emails)
$597$347
Abandoned cart sequence (3 emails)
$397$237
Re-engagement sequence (3 emails)
$347$207
Email audit + written report
$247$147
One-off promotional email
$127$77
Consulting / open-scope work
$65/hr

Founding rate applies to your first 3 months. After that, pricing transitions to standard rates shown above (with option to continue or part ways — no long-term commitment).

Process

How working together actually looks.

Async only. Full stop.

Async means we work through email — you send requests when convenient for you, I reply within 24 hours. Revisions and questions happen in writing. Everything is documented, nothing gets forgotten.

No Zoom calls. No scheduled meetings. No calendar coordination. You save your day for actual work, I save mine for actual writing. If you need a copywriter who takes meetings, this isn't a match — and I'll tell you honestly at intake.

1

Fill the intake form

Below. About five minutes.

2

I reply within 24 hours

Either a proposal or an honest "not a match."

3

First draft in 48 hours

You review, mark it up, send back.

4

Ship it and repeat

Rhythm builds over the first month.

Start here

Tell me about your business.

About five minutes. I read every submission personally and reply within 24 hours from brian@graybeardcopy.com.

This is where I'll reply and where all our work will happen.
Leave blank if you don't have one yet.
Facebook page, Instagram, LinkedIn, Substack, YouTube — anywhere your audience finds you. Paste links or handles, one per line. Helps me match your existing voice.
Two or three sentences is fine. Just so I understand who you serve.
MailerLite, ConvertKit, Mailchimp, Klaviyo, ActiveCampaign, Beehiiv, Substack — or "not sure."
Check all that apply.
Write in your own words. Higher open rates? Recover carts? Launch a product? Tell me what "better emails" would actually mean for your business.
Graybeard Copy is async only — no phone or Zoom calls. All work happens through email.
Optional. Anything about your business, timeline, or preferences that would help me serve you well.
Optional. LinkedIn, Craigslist, Facebook, Upwork, referral, search — helps me know what's working.

I read every submission personally. Reply within 24 hours from brian@graybeardcopy.com.